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  1. Attribution Engine
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        GET
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  1. Attribution Engine

Get Marketing Attribution Data

GET
https://platform-api.convirza.com/v3/conversations/attribution-engine
Attribution Engine
Last modified:2026-07-24 13:10:44
Returns individual calls with DNI (Dynamic Number Insertion) attribution data.
PREREQUISITES:
DNI tracking must be configured through the Convirza portal first.
Integration setup is NOT available via API (portal access required).
Only returns calls with DNI session data (calls without DNI tracking are excluded).
This endpoint retrieves individual call records with complete DNI attribution information including:
UTM parameters (source, medium, campaign, content, term)
Google Click ID (gclid) and Google Analytics Client ID
Referring URL and campaign information
Call transcription and AI-generated summary
Call recording URL (if available)
Query parameters:
limit: Maximum number of calls to return (default: 100, max: 1000).
offset: Number of calls to skip for pagination (default: 0).
sort_by: Field to sort by (source_name, total_calls, conversion_rate, roi, cost_per_conversion).
sort_order: Sort direction (asc, desc) - default: desc.
Response:
Array of calls with complete DNI attribution data.
Each call includes insight_name (campaign/source name), call details, dni_data object, and transcription.
Total count for pagination.

Request

Authorization
Bearer Token
Provide your bearer token in the
Authorization
header when making requests to protected resources.
Example:
Authorization: Bearer ********************
or
Query Params

Responses

🟢200
application/json
Attribution data retrieved successfully
Bodyapplication/json

🟠400
🟠401
🔴500
Request Request Example
Shell
JavaScript
Java
Swift
curl --location 'https://platform-api.convirza.com/v3/conversations/attribution-engine?limit=&offset=&org_unit_id=&sort_by=&sort_order=' \
--header 'Authorization: Bearer <token>'
Response Response Example
200 - Example 1
{
    "code": 200,
    "message": "Success",
    "data": {
        "calls": [
            {
                "insight_name": "Spring Sale 2026",
                "call_id": 12345,
                "caller_id": "+15551234567",
                "tracking_number": "+15559876543",
                "call_started": "2026-04-01T10:30:00.000Z",
                "duration": 125,
                "disposition": "ANSWERED",
                "org_unit_id": 123,
                "org_unit_name": "Sales Team",
                "recording_url": "https://example.com/recording.mp3",
                "dni_data": {
                    "utm_source": "google",
                    "utm_medium": "cpc",
                    "utm_campaign": "spring-sale-2026",
                    "utm_content": "roofing-keywords",
                    "utm_term": "roofing",
                    "gclid": "Cj0KCQiA_abc123...",
                    "gclsrc": "aw.ds",
                    "google_analytics_cid": "1234567890.0987654321",
                    "referring_url": "https://google.com/search?q=roofing",
                    "campaign_name": "Spring Sale 2026",
                    "campaign_id": "3962"
                },
                "summary": "Customer asked about financing.",
                "transcription": "Caller: I need a roof inspection...",
                "transcription_details": [
                    {
                        "channel": "Customer",
                        "time": "00:12",
                        "text": "Hello, I need help with my account"
                    }
                ]
            }
        ],
        "total": 150,
        "limit": 100,
        "offset": 0
    },
    "request_id": "550e8400-e29b-41d4-a716-446655440000",
    "timestamp": "2026-01-20T12:34:56.789Z"
}
Modified at 2026-07-24 13:10:44
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